Sigma Group mobile experience
UX for the Sigma Group mobile experience
While at Sigma Group as a freelance ACD/UX Designer one of our projects together involved lead UX work for a mobile friendly version of the Sigma Group web site.
I started with a competitive deck and then audit of Sigma’s existing content. It was highly recommended by myself that we only carry over the content useful to a mobile experience. I also established UX personas so we could identify exactly who the visitors were. Once the team and I had agreed on a direction and content strategy I dove into rough sketches, then the sitemap and wireframes. We ended up with a one page, “mobile friendly” experience that was designed by Nina Marrero.
The mobile site is live and can be explored from your mobile device.
Role and responsibilities
ACD – UX Designer
- Competitive deck
- Content audit
- UX Personas
- Wireframes and sitemap