In 2012 I worked with Razorfish NY as a Sr. Art Director to put together some mobile and rich media comps for a J.P. Morgan pitch initiative for new business. The target audience was C-Suite Executives. The strategy behind the work was to create a mobile destination that mainly compromised of short videos to help J.P. Morgan’s customers better understand the companies investment and banking history and what offerings and solutions they could expect when working with the bank in new global territories.
Roles and responsibilities
- Sr. Art Director